A Different Way to Think About Freemium

free-managed-services.jpgOftentimes, I find that entrepreneurship and liberty are inexorably intertwined. Sometimes, even the terminology used seems to hint at this unalienable truth. A shout out to Amanda at amandabillyrock.com for bringing up a discussion about the freemium business model. I’ve recently discovered her online and I must say her writing reads as if they are thoughts coming from my own mind. Check her out if you haven’t already.

I won’t go into too much detail about the freemium model or argue the merits. Lots of other people have done that. But core to the model is the idea that information is given away for free, in order to develop a following and establish oneself as a category authority.

Of course, “free” as in pricing is different than “free” as in liberty. Yet for many, the belief that information should be free covers both cost and availability. This is one place where entrepreneurship and liberty intersect.

Certainly I believe that the free flow of information is the greatest gift the Internet has given us. The decision to get paid for information I leave up to each individual. But in the age of the Internet, consider the following. Those who set information free are viewed in higher regard. Perhaps one day we will look at the liberation of information as a turning point in human history.